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1200 N Ocean Blvd 29577 Myrtle Beach South Carolina, America
Phone: 1-800-211-6947 Trip Advisor Certificate of Excellence


Myrtle Beach Boardwalk Shops


The Myrtle Beach Boardwalk is the Grand Strand’s destination for shopping, dining, and nostalgic area Myrtle Beach attractions like the SkyWheel. More than a mile of beautiful oceanfront space is dedicated to the Boardwalk – located just steps from the Holiday Pavilion Resort on the Boardwalk. Browse this list of our favorite Myrtle Beach Boardwalk shops and plan your beachside retail therapy today.

Boy shopping at Myrtle Beach Boardwalk Shops

Beachwear Stores on the Boardwalk

Tsunami Surf Shop

1107 N. Ocean Blvd., open 9AM – 11PM daily

Tsunami Surf Shop carries a broad selection of surf and beach lifestyle brands with high-end clothing, swim, and surf options for the whole family. Choose from well-known brands like Salt Life, Billabong, Columbia, The North Face, Under Armor, and an array of other brands that will have you covered whether you’re paddling out or lounging on the sand. 

Boardwalk Beachwear

980 Myrtle Beach Boardwalk and Promenade, open 8AM – 12AM daily

Boardwalk Beachwear is a local shop that carries quirky t-shirts, all manner of “Myrtle Beach” gear, swimsuits, towels, and souvenirs. An ideal stop for groups looking to pick up fun matching shirts for their trip! 

Surf’s Up Beach Shop

1105 N. Ocean Blvd., open 9AM – 12AM daily

In addition to the standard beach store fare like t-shirts, beach gear, and towels, Surf’s Up offers a unique section of hookah, ninja stars, and swords. 

two young ladies trying on sunglasses at a shop on the myrtle beach boardwalk

Best Souvenir Shops on the Boardwalk

Gay Dolphin Gift Cove

916 N. Ocean Blvd., 9:30AM – 12:00AM daily

The Gay Dolphin has been an anchor of the Myrtle Beach Boardwalk for over 70 years, and one visit will tell you why. This is Myrtle Beach’s largest gift shop, and they carry a wide selection of apparel, jewelry, collectibles, home decor, sea shells, shark’s teeth, and more. 

Discount City

204 9th Ave. N., open 9AM – 9PM daily

Discount City houses all the Myrtle Beach souvenirs you could ever want, from coffee mugs and seashell picture frames to comfy sweatshirts and big beach towels. The prices make sure they live up to their name! 

Boardwalk Paradise

904 N. Ocean Blvd., open 9AM – 10PM daily

Boardwalk Paradise makes use of every inch of their store on the Boardwalk, offering everything from magnets and sunglasses to onesies and funny t-shirts. Drop in to take care of a gift for everyone on your list! 

a father and daughter having fun at i love suger, one of the shops on the myrtle beach boardwalk

Totally Unique Stores on the Boardwalk


919 N. Ocean Blvd., open 9AM – 11PM daily

I LOVE SUGAR is more than a candy store – it’s an experience. Choose a bag of the “best” part of a candy mix, reawaken your taste for a childhood favorite, or indulge in a giant gummy bear. 

Good Vibes Surf Shop

605 Broadway, open Monday – Sunday 10AM – 6PM

Good Vibes Surf Shop brings a bohemian air to the Boardwalk, giving shoppers a laid-back island feel when they step inside. From incense and tie dye to puka shells and party beads, Good Vibes has everything you need for a chill beachy trip. 


1103 S. Ocean Blvd., open 10AM – 12AM daily 

Look for the green lights on the corner across from the Skywheel and find Grasshopper, a local store that serves the crowd who loves a good joke on a shirt. Puns, classic icons with modern touches, and more can be found on the shirts at Grasshopper. 

Locals and vacationers alike flock to the Myrtle Beach Boardwalk, one of the area’s most lively and unique shopping, dining, and entertainment destinations. Whether you need a new towel, a souvenir, giant gummy bear on a stick, or a simple t-shirt, the Myrtle Beach Boardwalk is the place to look. Best of all? The boardwalk is located steps from your room at Holiday Pavilion Resort. Want to know more about the Myrtle Beach Boardwalk? Check our list of the your most frequently asked questions.